Liquid Courage is a speakeasy-style bar that channels quiet magic through the lens of modern cocktail culture. The brand centers around the concept of modern fantasy, offering an immersive magical experience in a hidden, intimate space. Designed for young adults and adults, it combines fantasy and elegance through moody, dreamy aesthetics and curated, theatrical drink presentations.

The branding was designed to bring an atmosphere of refined sophistication with a touch of playful confidence. The color palette, featuring lavender and warm taupe, sets a calm and intimate mood, perfect for a chic, yet welcoming space.  This approach ensures the bar stands out as both an elegant retreat and a lively gathering spot for those seeking something more than just a drink.